Custom Gift Cards for your business with custom die cuts are just the start of what an effective card program can do. Working with a loyalty key tag program and the highest ROI direct mail plastic postcard, the Acclaim Mailer, your business will check these incredibly high ROI boxes for sustainable growth:
- More new customers, incentivized by Gift Cards and/or the Acclaim Mailer
- Greater spending from old customers through promotions with a loyalty program, many times in the form of a loyalty key tag – the “walking billboard” on your customers’ keychains
- Greater spending from downward trending customers (habits identified by your loyalty program and specifically targeted with the Acclaim Mailer)
- The CFO’s best friend forever, the Custom Gift Card. No CFO will ever go along with that for the simple reason of “float.” When a customer redeems a $100 gift certificate and spends $93, you give them $7 in change. With the custom gift card, your business keeps the bulk of that $7 indefinitely through escheatment laws.
One size does not fit all. For Realtor postcards, gift cards and loyalty key tags do not make sense. However, realtors that know the advantages of high ROI postcards have a leg up on their competition. Similarly can be said for HVAC postcards, dental postcards, chiropractic postcards, and other similar industries.
In contrast, pizza postcards can benefit greatly from custom gift cards and a loyalty program. Restaurants find big advantages with high ROI postcards, gift cards, and a loyalty program. With subscription printing, restaurant or franchise postcards encourage a steady flow of business, even in off-peak hours, rather than having to “staff up” periodically. Hair salon postcards, gift cards, and loyalty key tags are particularly effective.
Gift card manufacturer SSI Cards Marketing & Direct Mail made the first gift cards in the industry nearly 30 years ago, has been a loyalty card and key tag manufacturer for nearly as long, and also has a complete on-site mail house. For our customers, our single-source solutions save invaluable time and money by not having to go to one gift card manufacturer, another loyalty card manufacturer, and yet another plastic postcard manufacturer. They immediately see logistics savings by going to the single-source manufacturer, they also see even greater savings when opting for a combo. Having these products working together effectively together, the ROI goes from big to MAMMOTH.